2012 New York Auto Show

2012 New York International Car Show Wrap Up

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Covering the 2012 New York International Auto Show brought into focus the glacial rate of change the auto industry has evolved over the last 20 years. I remember as a teenager I would dream about the automobiles of the 21st century. In my mind’s eye, they were highly futuristic flying machines with astounding technical wizardry. Fast forward to the present and what I discovered in 2012 were stylishly crafted machines which for the most part are still utilizing an iteration of the internal combustion engine created in the early 20th century.

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Parents Need Toys too

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I recently had the opportunity to cover the New York International Auto Show as a member of the press. As such, I was given advance access before the official opening of the show to the general public to view the latest and greatest the auto industry had to offer as well as a peek into the automotive industry future. What struck me as I gazed upon one exquisitely sculpted piece of machinery to the next was how automobiles are toys for grownups. You could just hear the inner child in my colleagues as they wandered about the convention center “Ooh, I want the green one!” or “I want the fast car!” or even “I can climb boulders in this!” and so on. But parents on the other hand choose to deny their fun first choice in favor of responsible family oriented transportation. The equivalent of getting a nice pair of socks instead of the cool action figure toy for your birthday. Sure your feet will be warm and dry but can you go on a deep space adventure to save the planet from imminent destruction? I think not. The bottom-line is parents need toys too.

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